Master Your Marketing ROI with WhatConverts: The Complete Guide to Lead Tracking. In today’s digital marketing landscape, you’re constantly challenged to prove ROI and demonstrate the value of your campaigns. Enter WhatConverts — a comprehensive lead tracking platform that’s changing how marketing professionals monitor, measure, and maximize their marketing efforts. With an impressive 4.9/5 rating on G2 and over 1,000 integrations, WhatConverts has positioned itself as the go-to solution for agencies and marketers who demand clarity in their lead generation efforts.

Why WhatConverts Stands Out in the Lead Tracking Space
When you’re investing in marketing attribution tools, you need comprehensive data that tells the complete story. WhatConverts delivers by offering:
- Multi-channel conversion tracking
- Real-time reporting capabilities
- Seamless integration options
- User-friendly interface
- Scalable pricing models
Core Features That Transform Your Marketing Analytics

1. Complete Conversion Tracking
Capture every lead with:
- Dynamic phone number insertion
- Form submission tracking
- Chat interaction monitoring
- eCommerce conversion tracking
- SMS lead capture
2. Advanced Lead Management
Streamline your lead handling process through:
- Automated lead organization
- Centralized dashboard
- Custom qualification tools
- Easy data export options
- Real-time lead notifications
3. Powerful Reporting Capabilities
Make data-driven decisions with:
- Custom report builders
- Campaign performance metrics
- Keyword-level insights
- Multi-click attribution
- Customer journey mapping
4. Integration Ecosystem
Connect with your existing tools:
- Google Ads integration
- Facebook Ads compatibility
- Bing Ads tracking
- CRM system connections
- Analytics platform sync
Implementation and Setup

Quick Start Guide
Get up and running in four simple steps:
- Create your account (14-day free trial available)
- Install the tracking code
- Select your tracking channels
- Configure your integrations

Best Practices
Maximize your results by:
- Setting up proper tracking parameters
- Configuring lead qualification criteria
- Establishing reporting frameworks
- Creating custom dashboards
- Training team members

Pricing and Value Proposition
Flexible Plans for Every Need
Choose the right fit:
- Individual Business: Starting at $30/month
- Agency Plus: $60/month
- Agency Pro: $120/month
- Agency Elite: $160/month
ROI Justification
Your investment delivers:
- Complete lead visibility
- Marketing attribution
- Time savings
- Client reporting
- Performance optimization
Competitive Analysis

WhatConverts vs. The Competition
Standing out against CallRail, CallTrackingMetrics, and Invoca with:
- More comprehensive tracking options
- Better ease of use
- Broader integration capabilities
- More flexible pricing
- Superior customer support
Industry Applications

Perfect For:
- Marketing agencies
- In-house marketing teams
- Franchises
- Small businesses
- Enterprise organizations
Key Industries:
- Hospitality
- Finance
- Real estate
- Automotive
- Healthcare
- Education
Future-Proofing Your Marketing

Upcoming Trends
Stay ahead with:
- Enhanced attribution modeling
- AI-powered insights
- Advanced automation
- Expanded integration options
- Improved reporting capabilities